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Sale!
Original price was: $38.97.Current price is: $35.07. $10.52

Our Blonde products are made to help protect against UV damage, reduce brassiness, prevent dryness and fading, and boost color and shine.

$16.99 $5.10

Sometimes we just gotta lighten up a little. Our Hair Lightener spray is made with Costa Rican Pineapples and Meyer Lemons to help brighten our hair by intensifying the highlighting effects of the sun.

$20.99 $6.30

Lighten up all year round with our Lighten & Tone products, perfect for bringing out your blonde side or adding a few sun-kissed highlights. We’re stoked to share one of our best secrets with you.

$10.99 $3.30

We think this might be the best purple conditioner around. It’s our go-to secret sauce for cooling down warm tones in natural and color-treated blonde and brunette hair. We’re kinda obsessed.

$10.99 $3.30

Our Cruelty-Free Blonde Purple Shampoo is like a magic potion for natural and color-treated blonde and brown hair. With Blue Spirulina, Violet extracts and Banana, it gently cleanses and tones our hair, while helping it stay soft and hydrated.

$16.99 $5.10

Yellows & oranges are great for sunsets but not always great for blondes. We love this Leave In, which uses Violet Extract & Argan Oil, to help bring out cooler tones and give our hair some extra love.